How to Get Started with Thought Leadership: A Guide for Coaches and Consultants

How to Get Started with Thought Leadership: A Guide for Coaches and Consultants a yellow paper airplane flies in its own direction demostrating thought leadership

Thought leadership is more than just sharing knowledge; it’s about positioning yourself as a go-to authority within your niche or focus area. This guide explores the benefits of thought leadership for coaches and consultants, including building trust, attracting high-quality clients, and expanding opportunities.

Level Up Your Coaching Business in 2025: Coaching Business Plan Template (with example)

Level Up Your Coaching Business in 2025: Coaching Business Plan Template (with example) Graphic connecting ideas, business plan, implementation and success.

A well-crafted business plan is a flexible roadmap to your 2025 goals. In just a few hours, you can gain clarity, reduce overwhelm, and laser in on your plan to attract and retain clients. Grab the downloadable template with examples.

Get More Coaching Clients Without the “Ick” of Selling

Get More Coaching Clients Without the “Ick” of Selling Gum stuck on a shoe represents the "ick" associated with selling to get more coaching clients.

Get More Coaching Without the “Ick” of Selling “Selling is ick…just ick…” “I hate selling.” “Selling is the thing I hate most about my business.” I have hundreds of conversations a year with women entrepreneurs – most are coaches or consultants with decades of experience and deep expertise. And I’m pretty sure I’ve never heard […]

Optimizing Your Website for Referrals: Make it Easy for Clients Who Share

Optimizing Your Website for Referrals: Make it Easy for Clients Who Share book a call button for a website optimized for referrals

Optimizing your website so that referrals take the next step is easier than you think. Your home page, an about page, a showcase of your authority content and a CTA are all you need. This post shows you how.

How the Promise of Extra Beer Took This Team from Cold to Sold

How the Promise of Extra Beer Took This Team from Cold to Sold Laura Zavelson coaching case study extra beer

If you’re a coach or consultant selling into businesses, you may face the common challenge where your service is purchased by someone other than the person or team you’ll be working with. If that’s your situation, read on to find out how one team’s fix for the problem came down to an extra beer.