capitalize on what you already know

Build your business as a coach or consultant.

Building an expert-based business can create the kind of money, meaning and flexibility you’ve been dreaming about your entire career. AND give you the confidence of knowing that you never, ever have to be out there looking for a J.O.B. again.

“This makes SUPER sense. You say everything in such plain English. I get it. It seems so simple and it is really – if I just do the work. Thank you for your support your brain and your direction! Thank you, thank you Laura.

-Clara
Personal Gift Currator

“My AHA moment: You helped me flesh out different scenarios – looking at how many clients I can serve in the way I WANT to serve them and what I need to charge to meet my revenue goals.

-Kelly
Professional Organizer

Now, my business is like a lotus – blossoming from the dense mud into an extraordinary business of opportunity – with a cohesive structure, clearly defined language, and a focused direction. I launched a workshop based on my TEDx talk and received positive feedback with more bookings. This shift has made me feel like I’m running a thriving business rather than a passion project, boosting my confidence and bringing in income for the first time in months.

-Erica
Integrative Personal and Business Mentor-Coach-guide

build a revenue engine and the rest will follow...

don't get trapped by.... THE MARKETING MYTH

Too often, coaches and consultants start marketing too early—before they have proof that what they’re selling has the potential to be a long-term, money-making business. My roadmap starts by teaching you how to crack the code on what your ideal customer wants to buy and what they really value. This is how you create the foundation for a smart business that survives the odds. 

“Now, my business has transformed. I’ve finally mapped out the key components of my program, structured my offerings to captivate my target audience, and know exactly what my next steps are. I am excited, focused and driven, and for the first time, I know I’ll be successful in launching something I’m genuinely proud of.

-Caroline
Physical Therapist and Fitness Coach

“I joined Business Breakthrough because I was rethinking my core business offerings, and I wanted to work through the financial implications of changing my focus. The personalized feedback and insightful framework helped me integrate the professional, financial and personal so I could align my offers and my target market. The result is a clear brand identity and a website that authentically reflects the work that I want to be doing. 

– Amy
 Business Transformation Consultant

“I’m in love with this spreadsheet. You’re the first person to really get me excited about numbers.

-Riikka
Author and Love and Spirit Coach

do any of these problems feel familiar to you?

1. You want to make a change, but you don't know where to start

2. You don't have enough clients or they're not the right clients

3. Sales and marketing tactics feel "icky" and "inauthentic"

If you work with me, here’s how we’re going to fix it.

We design your business with intention so you have a clear, well-lit path to money, meaning and flexibility.

We fix the client problem by developing a program we know people want to buy.

We capitalize on your expertise and experience so instead of dealing with the “ick” of selling, you get hired.

REVENUE EXPERT FOR SMALL BUSINESSES AND ENTREPRENEURS

I’m Laura

And I can teach you how to build a business based on your expertise that generates consistent revenue.  Not by spending all your time on social media or working harder, but by getting laser focused on how you help your clients (or potential clients) solve problems. 

I’ve taken everything I’ve learned in 25 years as a founder, entrepreneurship professor, and business consultant and created a framework to get your business to a place where you’re crystal clear about who you want to work with, what services you provide, and how you’re going to get to your revenue goals.

Laura Zavelson business strategy for coaches and consultants

hi there!

“Thanks a million, Laura. You’ve done the heavy lifting for us by building the tools. Your videos are a great guide and easy to follow. I know exactly what products and services I need to offer to generat the revenue I want. Thank you for your valuable insights.

-Debbie
Educator _ Course Creator

“What sets Laura’s program apart is her ability to meet you where you are and guide you to where you need to be. She creates a safe and supportive space for exploration and growth. I’m so grateful for her guidance and expertise.

Faith
Career Transformation Coach

“Laura – your workshop definitely got my gears turning for how I want to grow my business next year!

Stephanie
HR Consultant

pssst - it's free!

ultimate offer creation guide on iphone

HEY COACHES, CONSULTANTS - CHECK OUT THE ULTIMATE OFFER CREATION GUIDE

If you’re ready to create your first (or next) signature coaching or consulting program, this is the guide for you. Inside you’ll find 6 rinse and repeat steps to create ANY kind of offer. In ANY niche. I’ll help you make every decision you need — from where this program fits in your business to how to deliver it — so you can get your offer out of your head and out there helping people.